For the inner soles of the GENESIS
sneakers, the so-called banana
leather is processed. Banana fibers
are strong and have been used for
thousands of years, including on the
islands in the South Pacific.
In contrast to most fruit trees, banana
trees only bear fruit once and
must be felled after harvesting as
they multiply themselves from the
base. Normally, the trees remain as
unwanted waste in the jungle.